Latest news, trends & ideas

Australia's Certificate III in Floristry is being overhauled for the first time in years, with digital retail, sustainability, online businesses and new ways of working all shaping the review. For florists, the changes offer a revealing look at where the profession is heading.

AI is becoming less about writing captions and more about actually handling business tasks. With Australian SMEs rapidly increasing adoption — and new AI agents beginning to work across email, documents and business data — florists may be entering a very different digital era.

From sculptural bouquets to unusual native blooms, 2026 is putting individual flowers firmly in the spotlight. As customers become more interested in shape, texture and flowers they haven't seen everywhere before, the humble stem is becoming a design statement in its own right.

New data from an Australian florist offers a revealing look at what people actually write when they send flowers. The findings suggest the biggest opportunity for florists may not be another gifting occasion, but the everyday moments in between.

Australia is considering removing a long-standing treatment requirement for some imported cut flowers. The change could reshape how certain blooms enter the country — and potentially influence sourcing, competition and the relationship between local growers and importers.

From Sturt’s desert pea to locally grown wildflowers, demand for distinctive Australian blooms is growing — and the native flower industry is taking notice.